Fast Company‘s current issue features this nifty and useful crowdsourced infographic of the supposed ‘rules’ of social media. It’s a good read for anyone trying to understand ‘social’ for their business (and there are oodles more nuggets of advice not included on the graphic).
Have a look and download a PDF of the image below.
I think no. 4 above is possibly the sagest ‘rule’ but I’m also conscious of this:
Fast Company (@FastCompany) August 16, 2012
‘The Rules Of Social Media’ Fast Company, 8 August 2012